Quorn

Brand Activation

Creative Leadership

Brief

Quorn needed strategic brand marketing support across their UK out-of-home division, including support with sell-in-decks, tailored solutions, social media, campaigns, events, advertising, and presentations. My focus was on delivering communications that reflected Quorn’s values and resonated with UK audiences.

Challenge

Maintaining Quorn’s established brand voice and visual identity across varied formats required me to produce consistently high-quality outputs. The fast-paced environment also demanded flexibility and efficiency to meet tight deadlines.

Solution

I worked closely with Quorn’s marketing team to align on objectives and messaging. By creating tailored assets, from engaging social media posts to impactful event materials, I ensured all deliverables were on-brand and strategically effective. A highlight was my work on the Buttermilk burger launch campaign, where I combined bold designs with compelling messaging to successfully drive awareness and engagement.

Project Info

Quorn Professional
Head of Design / Creative Lead
I led a multidisciplinary team to develop and deliver high-impact marketing communications for Quorn Professional, the brand’s B2B foodservice arm. I oversaw the full creative process – from concept to rollout – ensuring alignment with brand guidelines while tailoring messaging for procurement teams, chefs, and commercial partners. I collaborated with stakeholders to meet milestones and maintain quality across digital and print. I applied brand strategy to shape tailored LinkedIn campaigns, sales tools, advertising, usage guides, and presentations, helping reinforce Quorn’s leadership in the foodservice category.